Deadline 3 September
Sports Production Company of the Year
sponsored by MOOV
This award recognises a UK-based sports content business that, over the last 12 months, has truly excelled in a particular area of sports production; live sports, sports docs, social media content, or any other aspect of sports content creation.
Best Lockdown Award
This award will go to an outstanding single show or series that was produced by a UK-based company under lockdown conditions. It can be a new format that was conceived, commissioned and TX-ed during this time, or a pre-existing title that was reimagined due to the restrictions and produced in an innovative way. The distribution of the content is platform agnostic, so can be across digital, linear tv, or a hybrid format.
Sports Documentary of the Year (Series)
The best factual sports television series of the year, made by a UK-based production company. The winner will have excelled in telling a compelling and illuminating sports story across multiple episodes that provides great insight into the subject matter.
Sports Documentary of the Year (Film/Programme)
The best factual sports television and/or theatrical release of the year, made by a UK-based production company. The winner will have excelled at telling a compelling and illuminating sports story that provides great insight into the subject matter.
Best Social Media Campaign
A sports marketing project, devised by a UK-based company, which has excelled at maximising reach and engagement with its target audience on at least one social media platform. The campaign will be able to demonstrate how it’s fully embraced the opportunities opened up by social media, and how it’s resonated with the demographic it’s attempting to reach.
Esports Event of the Year
The year’s most outstanding televised esports event, produced by a UK-based company, which stood out in terms of its scale and ambition; through innovating in the way the content was distributed; through its on-screen analysis; and in how the event was staged and produced.
Best Sport Entertainment Programme
This award is for the sports entertainment programme, produced by a UK-based company, that has made the biggest impact over the year. It can be a one-off production; a weekly series; part of the coverage of a sports tournament; or any other form of televised sports content.
Best Use of Fan Engagement
This category awards a project, led by a UK-based company, which offers fans a greater depth of access, interaction and insight into a sport or sporting event. Innovation and creativity are at the heart of this award, putting fans at the centre of the action like never before. It can be any type of project that genuinely enhances the fan experience.
Sports Commercial of the Year
The most outstanding sports commercial of the year, produced by a UK-based company, which excels in its creative approach and/or the technical approach employed during its creation. It makes an indelible mark on the viewer and is an excellent example of a well thought out brand alignment with top-tier sports talent. It also makes the most of a tailored multi-platform approach that’s specifically designed to push the potential of the creative content on each platform.
Best Sport Production of the Year
Big sporting events are often used to introduce ground-breaking ‘world’s firsts’ production techniques. This award honours the production team behind the year’s best, most inventive sports event coverage. It can be for any sports or esports event produced by a UK-based company for distribution across linear and/or digital platforms.
Sports Presenter of the Year
Whether a regular, familiar fixture on our screens, or new, up-and-coming talent, this award recognises sports presenting excellence. It could be a UK-based TV presenter or someone working predominantly in the digital space. What unites the entries in this category is the ability of the presenter to host and be the face of a show, while offering real in-depth knowledge of the sport. The winning presenter has a passion to ensure the coverage appeals to both casual fans and ardent followers of the sport.
Best Original Content by a Rights Holder
This category rewards UK-based rights holders (sports clubs or federations) that have produced unique and compelling content specifically for their fan base via their own digital or linear channels. This could be a short-form project, a long-form feature or an episodic series.
YouTube Channel of the Year
This award recognises a UK-based YouTube channel that has produced the most creative and engaging content for their demographic during the qualifying period. The channel will have built a loyal fanbase by providing exclusive and fan-centric sports content.
Pundit of the Year
This honours the sports pundit consistently offering the best, most enlightened insight and opinion on UK-based productions. They are likely best known for TV sports analysis, but may also be from the world of radio, digital and podcasts. The award entry can either be for the pundit’s coverage of a specific event or for the overall quality of the pundit’s sports analysis and insight during the qualifying period.
Best Sports Graphics for a Live Production
This award is for the best use of graphics to enhance the fan experience for a live production. This could be using live stats/data to present compelling visual insight; utilising graphics to enhance the live studio presentation; or demonstrating excellence in any other use of sports graphics during the live production. The graphics will have created by a UK-based company.
Best Post Production for Sports Project
This award celebrates the best post-production work for a sports project by a UK-based post-production house. The entry can be based on a series, feature film or commercial. It can be focused on the grading, audio, and/ or visual effects (or any other part of the creative post-production process).
TV Sport Moment of the Year
This award recognises the most iconic televised sporting moment of the last 12 months.
(This is a non-enterable category)
Broadcast Sport Special Recognition Award
This will go to a long-standing, prominent figure in the sports content industry who’s made a huge impact either behind-the-scenes or in front of the camera. It will be someone who has played an essential role in helping move sports broadcasting on to where it is today.
(This is a non-enterable category)